2020 Census Toolkit for Educators

Thank you for helping raise awareness of the 2020 census. As educators, we are in a unique position to reassure others in our communities that participation in the census is safe, important, and necessary.

Below, please find everything you’ll need.

Haitian Creole

The Group

Share online
Download to print

Show off your census awareness in action.
Share on social media how you’re incorporating the census into your lessons, activities, and workplace. Be sure to tag #WeCount and @NEAToday. We’ll re-share our favorites!

* Please be sure to adhere to your school or district’s policies about distributing materials. When in doubt, ask an administrator for clarification.

Lesson Plans
Home and Distance Learning Activities

Grades K-2
Grades 3-4
Grades 5-6
Grades 7-8
Grades 9-12

History/Social Studies

More Downloads
Comprehensive Toolkit
Flyer: Who to Count, How to be Counted

Key Dates

April 1 – Census Day

Late April  – Non-response Follow-up Begins
For the 2020 Census, the U.S. Census Bureau will only visit homes that do not respond to the census online, by phone, or by mail. Census takers, also known as enumerators, will visit households that did not respond starting in late-April and ending on July 31.

August 14 – Last Day to be Counted in the Census


Additional Groups For Outreach

Organizations below are among some examples of the many diverse community partners leading community-specific 2020 census outreach work in African American, Asian American and Pacific Islander (AAPI), Latino, and Native American communities. The Census Counts coalition also offers central coordination for such activism.

Many of these groups have census outreach campaigns and resources that can benefit your classroom, state/local union activities and community. Some of the resources you can find include:

  • Promotional census materials and outreach guides,
  • Census ambassador programs recruiting people to host census awareness events targeting diverse and traditionally undercounted communities,
  • Sharable social media graphics for use on Facebook, Twitter and Instagram,
  • Maps and research on the impact of the census on diverse undercounted communities,
  • Outreach events that you may be able to partner with.

African American Community Organizations
National Urban League
The National Coalition on Black Civic Participation
National Action Network

Asian and Pacific Islander Community Organizations
Southeast Asia Resource Action Center
Asian Americans Advancing Justice
Asian Pacific Islander American Vote (APIAVote)
Asian Pacific American Labor Alliance (APALA)

Latino Community Organizations
Luz Collective
National Association of Latino Elected and Appointed Officials
U.S. Hispanic Leadership Institute
Voto Latino

Native American Community Organizations
Center for Native American Youth (CNAY) at the Aspen Institute
National Congress of American Indians
National Indian Education Association
National Urban Indian Family Coalition (NUIFC)
Urban Indian Health Institute (UIHI)

LGBTQ Community Organizations
Fact sheet
National LGBTQ Task Force
Pride at Work’s 2020 Census FAQ for Queer Working People